About
RCRD LBL is the premier online destination for free, curated, legal, MP3 downloads from the hottest marquee and emergent artists. RCRD LBL delivers free daily curated MP3’s, on its website, via its content partners, and directly to the user, on the RCRD of the Day daily email newsletter.
RCRD LBL launched in 2007, as a joint venture between Downtown Music LLC (Gnarls Barkley, Cold War Kids, Santigold), and online media pioneer Peter Rojas (Engadget, Gizmodo, Weblogs, Inc.), and was instantly regarded as a revolutionary force in the distribution of music online.
Driven by its tastemaking editorial and curatorial teams, RCRD LBL features over 25,000 free singles, remixes, exclusive tracks and rarities from a diverse, handpicked roster of artists including Santigold, Steve Aoki, Moby, Massive Attack, MGMT and thousands more. Additionally RCRD LBL’s network of affiliated content partners includes such well respected labels as Warp Records, Ghostly International, Dim Mak, Fool’s Gold and Modular.
RCRD LBL combines the allure of leading music discovery and download services with the editorial clarity of a trusted music blog to serve up over 1,000,000 downloads and plays per month to an audience of savvy, passionate music fans.
Because of our unique approach to the music business, RCRD LBL has the ability to identify and champion new hot acts and help connect them with the right brands and licensing partnerships. RCRD LBL has delivered cutting-edge custom music branding campaigns for some of the world’s leading consumer brand companies, These include innovative music branding campaigns for Puma, McDonald’s, AT&T, and Virgin America, amongst many others. Please check-out our partners section to learn more about our strong vertical experience, including across: Apparel, Automotive, Entertainment, Food & Beverage, Technology, and Travel categories.
Download our One Sheet (PDF link)
Our Audience
RCRD LBL is a trusted and essential source of free music downloads for young, highly engaged trendsetters and early adopters. RCRDLBL.com has had consistently high double digit quarterly Unique Users, Pageviews, and Newsletter Subscribers growth. In addition the RCRD LBL Network has extended syndicated content and partnership reach across MySpace, media content partners, music blogs, and leading social networks.
| RCRD LBL Network | RCRDLBL.com | |
| Over 4,900,000 Monthly Visits | Over 400,000 Monthly Unique Users | 53% Male / 47% Female |
| Over 1,600,000 Monthly Unique Users | Over 800,000 Monthly Visits | 76% with College Education |
| Over 2,700,000 Monthly Pageviews | 72% are 18–34 | |
| RCRDs of the Day Email Newsletter | ||
| Over 300,000 Double-Opt-In Daily Email Newsletter Subscribers | ||
