Art: Making of the brand
In our world of music the logo is nearly as important as the band itself - remember the awesome burgundy sleeve with a Technic turntable's tonearm that Def Jam Records had back in the late-80s? We miss seeing record store walls covered in vinyl album covers as they have gradually shrunk to the size of beer coasters. So, we were thrilled see a new book by Bodhi Oser published by Chronicle Books which is boastfully called "Band ID: The Ultimate Book of Band Logos". But, when you've designed identities for cool companies and bands alike and logged 100s (ok, maybe like a 1000) seminal band logos you can start to beat your own drum too.
The bands included in the book span rock, hip-hop, metal, pop, reggae and country music dating back to the 1960s. Imagine your favorite band logo and artwork presented in all its glory as a gatefold print. Then imagine being able to read the back story on how the logo came together and the inspiration (or lack of it) that helped create it. From the Rolling Stones' red and black tongue-and-lips trademark to the Grateful Dead's lightning bolt skull, this covers some major and obscure shit. We're not sure if the Def Jam logo is featured, but we still love this book. Go get it!
You can get a peek at some
You can get a peek at some of the logos at the Band ID book site: http://www.bandidbook.com/ where the author has posted a PDF of interiors.
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